Kev’s Thoughts On… China TV Scheduling v. N.A. TV Scheduling


Why is it that in North America, television programming is scheduled so that a ’series’ usually comes out with one new episode per week, and one season spanning about 8-9 months, while in China, a tv series airs with two new episodes played each day, with new episodes played everyday for two consecutive weeks, until which when the series ends? Why is it also, that in China, there is no such thing as

Posted at 12am on 10/27/08 | no comments | Filed Under: Kev's Thoughts On... read on

Kev’s Reflections On… the 2008 Beijing Olympics that was, and was not


Well, its come and gone.  The great expectation that all of us have been waiting for the past 8 years has come to pass, and for better or worse, without any incident.  What do we make of it all? Here are some of my thoughts:

The time leading up to the Olympics went by much too fast, with most of us saying at least once every day something like “can you believe its only

Posted at 7pm on 09/15/08 | 1 comment | Filed Under: Kev's Thoughts On..., My Reflections On... read on

About

Raised as an artist and schooled as an entrepreneur, this 20-something, self-professed social scientist seeks to explore the issues and opportunities that come when a changing society meets a changing media environment

This blog is about the life and times of Kevin Lee. A place to record my ideas, revelations, and inspirations. I invite you to share in my thoughts and respond. I have three themes that you can follow: 1) “Kev’s Thoughts On…” discusses my ideas and views about the world and its development. 2) “Kev’s Music Review” is where you’ll find new artists and CDs I find of value. 3) “My Reflections On…” talks about experiences in my life I find interesting.

The title ‘g e n Y c h i n a’ is a description of the perspectives which fuel this blog. GenY, or Generation Y, is primarily a term used for the North American generational demographics phenomenon, as first described in the book ‘Boom, Bust and Echo’. You can read more about it here and here. Born in the year marking the beginning of the GenY generation, I share the experiences of the 80’s children, people who intimately love Transformers, G.I.Joe, Saved by the Bell and witnessed, as children, how Michael turned from black to white.  But more importantly, GenY is the generation where media became interesting.  Interactive devices called video games came early, pagers and cellular phones were must-haves as adolescents, and we were the first generation that engaged the internet as a social/leisure tool rather than a work platform.  It is with this context that GenY is added with the term ‘China’.  What insights are produced when this media-versatile generation comes in contact with a socially & systemically-juvenile environment like China? As more and more GenYs come to China, what will our collective insight, our collective impact, be? This blog is about the GenY lens focussed on the China experience.

Kevin in a nutshell:
Advertising & Media Brand Manager.
Living in Beijing.
Post MBA.
Born and raised in Toronto.
Art gallery: www.newartdynasty.com.
Entrepreneurial dreamer.

Kevin KC Lee

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